Trend-led lash development
We help beauty brands and sellers select wearable, photogenic lash styles for TikTok, Amazon and wholesale channels.

Lury Beauty OEM | Private Label Lash Supply
We help beauty brands, wholesalers, lash studios, TikTok sellers and Amazon sellers develop custom false eyelashes with private label packaging, sample support and flexible OEM/ODM service.
Private Label
lash trays, logo labels and boxes
8 Hot Styles
W01-W04 and B01-B04 ready for sampling
OEM/ODM
custom lash styles and packaging support
Why choose us
The website experience is built around what serious buyers need to know: product styles, sample support, packaging options, practical communication and clear next steps.
We help beauty brands and sellers select wearable, photogenic lash styles for TikTok, Amazon and wholesale channels.
Custom lash tray, card, box, logo label and bundle presentation can be discussed for your own brand positioning.
Samples help your team compare lash effect, tray presentation and packaging direction before bulk production.
Send your target style, packaging idea or reference product, and we will respond with practical OEM next steps.
Hot styles gallery
Each product card uses real product imagery and buyer-facing HTML content, so your website looks credible while still giving search engines clear product information.
W01Natural styles
A soft everyday glue-free cluster lash style for natural beauty looks and beginner-friendly lash sets.
W02Fox-eye styles
A soft fox-eye glue-free cluster lash style with a natural front, fuller center and extended tail.
W03Cat-eye styles
A sharper cat-eye cluster lash style designed for lifted outer corners and eye-defining looks.
W04Glam styles
A flared wispy glue-free cluster lash style for soft definition and a lifted finish.
B01Natural styles
A natural fluffy glue-free cluster lash style for soft, defined and comfortable daily wear.
B02Glam styles
A soft glam layered cluster lash style with a lifted finish for beauty brands and lash studios.
B03Cat-eye styles
A bold volume cat-eye glue-free cluster lash style for stronger eye definition and trending lash looks.
B04Glam styles
A wispy glam spiky cluster lash style for defined, eye-catching and fashion-forward lash sets.
OEM/ODM service
We keep the process practical: confirm the lash style, review samples, align the tray card and logo label, then move into production and shipping after details are clear.

Private label boxes, logo labels, lash tray cards, bundle sets and sample kits can be discussed based on your brand artwork and target channel.
We avoid vague promises. MOQ, sample timing and bulk timing depend on packaging, quantity and order details.
Sample and order process
The process reduces risk for buyers and helps your team confirm product, packaging and order details step by step.
01
Send your target market, product model, packaging idea, estimated quantity and launch channel.
02
We discuss suitable lash styles, sample options and packaging levels for your brand.
03
Samples help confirm lash look, tray presentation, packaging direction and product feel.
04
Logo label, tray card, box and bundle set details are aligned before production.
05
After confirmation, production and shipping details are coordinated according to the order.

Launch a focused lash collection with a premium, consistent brand presentation.
Build sellable product ranges for lash studios, beauty retailers and distributors.
Select camera-friendly styles that communicate clearly in short video content.
Plan product models, packaging and sample checks before listing production.
FAQ
If your project has special packaging, material or import requirements, send the details and we will discuss the practical next step.
Yes. You can share reference photos, target customer details or a style direction, and we can discuss lash shape, curl, length, density and band options. Final details should be checked through samples before bulk production.
Yes. Private label support can include your logo, lash card, tray, label and box packaging. The available options depend on your artwork, packaging style and order details.
MOQ depends on the lash style, packaging method and order details. If you are testing a new brand or sales channel, tell us your target quantity and we can suggest a practical starting option.
Yes. Samples are recommended before bulk production so you can check the lash look, band comfort, tray layout, packaging finish and overall presentation.
TikTok sellers often look for styles with a clear camera effect, such as wispy manga lashes, cat eye styles, wet look spikes, natural clusters and fluffy volume lashes. The best choice depends on your audience, price range and content style.
Yes. Custom lash boxes can be discussed for private label projects, including box shape, printed artwork, logo placement and label information. The available options depend on packaging and order details.
Sample preparation time depends on the lash style, packaging request and order details. Simple style samples are usually faster than custom packaging samples, so it is best to confirm the brief first.
Bulk production time depends on the final lash style, packaging, quantity and order details. After samples and artwork are confirmed, we can give a more accurate production schedule.
Yes. We can discuss lash bundle sets such as multi-style lash packs, lash plus applicator sets, care card sets or launch kits. The final setup depends on your market, packaging plan and order details.
Yes. We can coordinate international shipping based on your destination, carton details and preferred shipping method. Shipping cost and timeline should be confirmed according to the actual order.
Contact form
Share your target market, preferred lash model, packaging idea, estimated quantity and timeline. WhatsApp is the fastest way to start.