United Kingdom · Beauty brand / online retail
UK natural lash launch brief
Hypothetical planning example. No real customer, completed order, verified shipment or commercial outcome is claimed.
The buyer brief
Plan a compact natural range with clear length choices and branded instructions.
Quantity planning
Illustrative starting brief: 2,000 boxes of one approved design. Quote additional styles separately.
Packaging planning
Neutral retail box, labeled length option, brand card and English application instructions.
Designs to compare
Each design is a proposed sample specification, with concept imagery.
REF-N11
Petite Air
8mm · C curl · 30 clusters per box
REF-N12
Soft Daylight
10mm · C curl · 30 clusters per box
REF-N13
Fine Taper
12mm · C curl · 60 clusters per box
Sample and approval checks
- Compare the 8mm, 10mm and 12mm proposals before choosing the launch length.
- Ask for the final fiber composition and the pre-applied adhesive documentation.
- Approve a photographed physical sample and packaging proof before making product claims.
Decision before ordering
Select the length and tray layout after sampling; confirm the per-style MOQ and importer requirements before committing.
Independent format references
These are related retail references, not endorsements or evidence of Lury Beauty orders.
Prepare your own quotation request
Send your market, design references, material request, quantity and packaging plan.
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